What is the difference between AETHER Essential and AETHER Growth?
Essential includes a one-page website and basic maintenance: technical checks, two small changes a month and a monthly summary. Growth includes a website of up to five pages, local keyword research, enquiry tracking, one SEO or content improvement every month, Google Business Profile optimisation and a quarterly consultation. Growth is the recommended plan for companies that want their website to bring in enquiries.
Does a plan include unlimited changes?
No. Essential includes up to two small changes a month, 30 minutes in total, and Growth up to four, 45 minutes in total. New features, extra pages or larger projects are quoted separately.
What happens to my website if I cancel?
The website built during setup remains yours. You receive the website files and access to the domain and hosting, under the handover terms in the contract. The minimum term and notice period are set in the contract before we start.
What does the free review include?
A short assessment made for your business: how your current website or online presence looks, what is missing and three to five priority opportunities. It does not include implementing them or a full audit.
What is the difference between a business website and an online store?
A business website explains what you do and generates enquiries: calls, emails, booking or quote requests. An online store manages products with prices and variants and has a cart and checkout. Presentation packages cost 1,000 to 1,900 RON; an online store starts at 3,500 RON.
What does the price of a website depend on?
The number of pages, the features (forms, bookings, galleries, a cart), the number of languages and how ready the content is. Standard packages have a fixed, published price; anything else gets a quote before we start.
How long does a website take?
About 10 days for Starter, 15 days for Professional and 20 days for Premium, counted from when we receive your texts and photos. An online store (the E-commerce package) takes about 30 days. Custom projects get a timeline in the quote.
How much does a website cost?
Starter costs 1,000 RON, Professional 1,500 RON, Premium 1,900 RON, and an online store (E-commerce) starts at 3,500 RON. Prices are fixed and final, with no VAT added because AETHER Studio is not VAT-registered. Care plans cost 800 RON + 300 RON/month (Essential) and 1,500 RON + 500 RON/month (Growth). Projects that don’t fit a package get a custom quote before we start.
Do you build online stores?
Yes. The E-commerce package includes a filterable catalogue, product pages, a cart and a step-by-step checkout, and takes about 30 days. Real payments, couriers or automatic invoicing are agreed in the quote, depending on the providers you use. You can see examples in the portfolio: Volta, CROI and Arbor.
What do I need to prepare?
Your logo (if you have one), texts about the business, photos and a few examples of websites you like. If you don't have everything, that's fine — we can help structure the copy and use licensed stock photography.
Can you redesign or fix the website I already have?
Yes. Redesigns, debugging and fixes are just as important as new builds — even if we didn't build the site. Send the link through the form and we'll tell you what can be done.
Are domain and hosting included?
No. They're paid separately, directly to the providers, so they stay in your name. We help you pick sensible options and take care of the setup.
What is a revision round?
Once you've seen the website, you send us one list with all the changes you want and we implement them. The Starter, Professional and Premium packages include two rounds; E-commerce includes three.
Will the website work on phones?
Yes. Every site is built and tested for phone, tablet and desktop. For most businesses, the phone is the first screen customers see.
Do you offer maintenance?
Yes. The simplest option is a care plan: Essential (300 RON/month) or Growth (500 RON/month), with clear limits on time and changes. For sites built by others, maintenance is agreed upfront after we see the site.
Are the portfolio projects for real clients?
No. They're independent concepts with fictional businesses, built to show what we can make. We never present a project as a client's without their agreement.
